V#020 EDITION ~ May 12th, 2025 

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The Collapse of Funnel-Based Business
Join Lane & Vick LIVE as they reveal why funnels are failing in 2025 — and what’s replacing them.

📅 Tuesday, March 13, 2025
🕘 9:00 PM EST
🎯 No pitch. Just pure strategy.
🔗 Join here: https://selfmadesuccess.net/live 

No Registration Required ~ Just Show up for pure Value!  Go here on Tuesday @ 9:00 pm EST

🧩 Riddle Me This

👍I'm found on websites and emails alike, I pop up when you're about to take a hike. I grab attention, ask for your name, and if I'm clever, you'll never forget my game. What am I?⬅️

Answer at the bottom of newsletter

💌 From Inbox Chaos to 10/10: My DMARC Saga (And What You Can Learn From It!)

Happy Monday, everyone!

I hope all the amazing mamas out there had a fantastic Mother’s Day. I certainly did—spent the day with my daughter, my husband, and his family over a delicious dinner. And let's not forget... my hubby completely scored points with a gorgeous sterling silver heart necklace, flowers, and sweet cards. Definitely feeling the love, and I hope you did too!

Now... let’s talk about something that might not be as shiny as a necklace but is super important if you're sending emails or newsletters like me—getting those emails to actually show up where they belong… in the inbox!

This past week, I went down the rabbit hole of email deliverability. Yep, I’ve been in the trenches trying to figure out why some of my newsletters were going MIA. I use a pretty awesome tool for sending my emails, so naturally, I was like... “Why on earth is this happening?!”

Turns out, I was missing one tiny character in my DMARC record. ONE. LITTLE. CHARACTER. 😱

Who knew that something so small could make such a big difference? But before I caught that little rascal, I went through a lot of head-scratching and testing to figure out what was going wrong. Along the way, I stumbled across some cool tools that helped me break down exactly why emails end up in spam or the dreaded Promotions folder instead of your lovely inbox.

These tools let you test across Gmail, Yahoo, AOL, and more to see where your emails land—and they even give you a spam score. Pretty neat, right?

After fixing that sneaky mistake in my DNS records (hello, missing _ in DMARC), I got a perfect 10/10 spam score. 🎯 I was doing a happy dance, y’all!

But here’s where you come in... I could use your help. If you’re receiving my emails, would you do me a huge favor? If it’s landing in your inbox—awesome, let me know! If it’s hiding out in Promotions or Spam, let me know that too (and maybe drag it over to the inbox to whitelist me while you’re at it).

This is one of those behind-the-scenes things we don’t talk about enough, but it can make or break your newsletter success. And because I want your emails and newsletters to shine in the inbox too, I’ve added the list of cool tools in the community. Go to Community here

Let’s make those inboxes a happy place again! 📩✨

Simple & Easy .....Create your own stunning, responsive newsletters in minutes using AI.

🚀 The Weekly Roundtable ~ Where Success Stories Begin

Imagine a place where ambition meets action, where your ideas are not just heard but celebrated, and where every challenge is an opportunity in disguise. Welcome to The Weekly Roundtable—the dynamic community designed for entrepreneurs, creators, and go-getters ready to elevate their journey.

Why The Weekly Roundtable?

In the ever-evolving landscape of online business, having a supportive network is invaluable. The Weekly Roundtable offers more than just a community—it provides a launchpad for your aspirations. Here, you'll find:

• Expert Insights: Gain access to strategies and knowledge from seasoned professionals who have navigated the path to success.

• Collaborative Environment: Engage in meaningful discussions, brainstorm ideas, and receive constructive feedback from peers who understand your journey.

• Accountability and Growth: Set goals and stay on track with the support of a community that celebrates your milestones and helps you overcome obstacles.

What Awaits You Inside

At The Weekly Roundtable, you're not just joining a group—you're becoming part of a movement. Hosted by Chad Nicely,

Expect to:

• Participate in Weekly Mastermind Sessions: Dive deep into topics that matter, from marketing tactics to mindset shifts.

• Access Exclusive Resources: Utilize tools and templates designed to streamline your business processes.

• Network with Like-Minded Individuals: Build relationships that can lead to collaborations, partnerships, and lifelong friendships.

Your Invitation to Transform

If you're ready to take your business to new heights and surround yourself with a community that fuels your passion, Chad’s Roundtable is your next step. Don't let this opportunity pass you by—your future self will thank you.

👉 Join The Weekly Roundtable Now

Embark on a journey where your potential is limitless, and your success story is just beginning.

🎯 The Secret Little Marketing Trick I’m Using to Boost My Leads (And You Can Too!)

Alright, let’s talk about something that’s been on my mind (and on my screen) a lot lately... lead steps.

You know, those little magic doors that invite people into your community, your newsletter, or your world of awesome? Well, I’ve been deep in the trenches, working on new marketing strategies because I know this is the stuff that’s going to fuel my Self Made Success business.

And guess what? I’ve been testing a sneaky little tool that I just had to share with you.

It’s called a snippet.

Now, before you yawn and think “oh great, another boring marketing term,” hear me out—this is actually super cool. Imagine this... you find a really great article or page on the web, maybe it’s someone else’s content, but instead of just sharing the link and sending your audience away, you sprinkle a little magic on it.

What kind of magic? A pop-up.

Yup, with this snippet tool, you can set it up so that when someone visits that page (even though it’s not technically your page), they’ll see a pop-up message from YOU when they try to leave. 😲

It’s like having your own little marketing genie appear and say, “Hey wait! Before you go, check out this free gift or join our community!”

Talk about turning borrowed traffic into YOUR leads, right?

And the best part? It’s built right into the software I’ve been using, and I didn’t even know this trick existed until I stumbled on it last week during one of my late-night “let’s see what this button does” adventures.

I love tools that make marketing fun (and effective), and this one’s definitely going on my favorites list. If you’ve been trying to figure out how to add a little oomph to your lead generation strategy, this might just be your next move.

Want to see it in action? Hop into the community and check out the post I’m putting together. I’ll show you how I’m using it and how you can try it too.

Let’s get those leads, friends. 🚀

​

👉 Start Your 30-Day Challenge Now

Embark on this journey, and let's build the future you've always envisioned—one step at a time.

Sometimes the smallest tweaks—whether it’s fixing a DMARC record or adding a pop-up—can create the biggest ripple in your business.

Keep exploring. Keep testing. And remember, the tools are there to make your journey smoother—but the real magic comes from your creativity and willingness to try new things.

Here’s to the little wins that lead to big breakthroughs.

Until next week.....
xo,

Lane Evans

P.S. 

Have questions or need guidance?  Join us in the community and share—I love to learning about your journey!😊

Something REALLY big is coming soon. Stay tuned.😉

✨ Community Spotlight

🚀 Community Challenges & Events

• Upcoming Webinar – ABS 2.0: Join us for an exclusive session on the latest features and enhancements in The Collapse of the Funnel Based Business.... Tuesday, May 13, 2025 9 PM Est No Registration Required ~ Just Show Up for Pure Value 

• IG Workshop: Excited to share with you all this news workshop for Instagram. Coming Soon!

• Affiliate Marketing Academy (AMA) Launching Soon: We're thrilled to announce the upcoming release of the AMA, designed to equip you with the tools and knowledge to excel in affiliate marketing. Stay tuned for more details!

Entourage Mastermind ~ Try Today for $7 Trial/30 Days

WEEKLY DIGEST
LAST WEEK IN THE SELF MADE SUCCESS COMMUNITY 

Happy Monday Everyone! Here’s The Self Made Success weekly digest for the week of May 11th. 

📌 Mindset Monday – Your success starts in your mind. What’s one belief you need to shift this week? [Join the conversation here.]
📌 Thursday Thrive Hacks – How automation is shaping the future of online business. [Read the latest hack here.]
📌 New Members Alert! – Let’s give a warm welcome to our newest members! 🎉 [Jump into the welcome thread here.]

👋 Welcome to our Newest Members ~ Let's give a warm welcome to them in the community!

Keith Soulger

Jay T

Joseph sharobim

_________________________________________________________

"Lead with curiosity, follow through with action."😊
👉 Reply in the community and let me know how your doing! —I read every message!

If you know someone who could use a little extra motivation, please feel free to share—because friends don’t let friends miss out on greatness! 😉

Answer to Riddle: 

Answer: An exit-intent popup

👉Activate Your Free Partner Account Now